Lulu.com – How to publish a book – pros and cons
Lulu.com offers a nice broad selection of services that include how to publish a book on Lulu.com. However, upon further research many writers complain about the cost versus value of the services offered by Lulu, and recommend either more of a do-it-yourself hand-on approach, or at least finding a different POD or publish-on-demand website that will also most likely save you some money. So the question is how to publish your book in the way that makes you feel the most comfortable and satisfied with the entire process.
How to publish a book with an ISBN
The ISBN, despite its reputation for being intimidating, scary, and possibly even hard, can be one of the easiest things to acquire for your new book. According to my online research there are even websites that will let you purchase only an ISBN for your book (not the whole pre-publishing, marketing, or distribution package, like Lulu.com). It might take longer to get the ISBN that way, but it’s way more fun. Of course, you can also get an ISBN from Lulu.com with any of their prepublishing packages, which might be the best choice for someone who is completely intimidated by the idea of self-publishing.
How to publish a book; marketing and distribution
Lulu.com offers one very nice feature for publishing your own book online and that is the easy marketing and distribution packages available. While one could almost certainly jump through all of the hoops on one’s own, there is something compellingly simple about a program that will do all of that for you so that not every single one of us idealistic aspiring writers have to deal with this side of the business of writing as much (a definite plus for those of us who are not great with math nor business ).
How to publish a book; what about ebooks and other publishing or pre-publishing optinos
Lulu.com also offers the nice option (for a fee, depending on the options) of publishing books on pdf and the standard ebook format in addition to the option hardbound books (or just the standard POD or print-on-demand option). This is definitely something that I would want for my book (for some reason it seems like it would be easier to get the word out or market or even just plain sell books online than not-online).
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